商业研究

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反不正当竞争法在互联网领域的私法化

黄庆余   

  1. (北京大学 法学院,北京100871)
  • 收稿日期:2018-09-25 出版日期:2019-03-16
  • 作者简介:黄庆余(1989-),男,台北人,北京大学法学院博士研究生,研究方向:经济法与公司法。

Privatization of the Anti-Unfair Competition Law in Internet

HUANG Qing-yu   

  1. (School of Law, Peking University, Beijing 100871,China)
  • Received:2018-09-25 Online:2019-03-16

摘要: 2017年我国修订反不正当竞争法目的试图将消费者权益作为判断竞争行为合法性的因素之一,但与此同时却在效果上出现放宽竞争行为的构成要件,模糊了侵权责任法与反不正当竞争法的界线,引发了在适用新修订的反不正当竞争法时是否会依照侵权法的思维模式,把其当作一部私益法来解决交易纠纷的担忧。而此情况在互联网领域尤为突出,因为互联网经济本质是注意力经济, 其经营模式与传统领域相比, 消费者扮演了更重要的角色, 从而加剧了反不正当竞争法私法化会带来的诸多弊端。

关键词: 反不正当竞争法, 互联网竞争, 私法化

Abstract: The goal of the anti-unfair competition law of the People′s Republic of China(2017 Revision) is to try regarding the interest of consumers as an element to judge the act of competition legality. However, it also relaxes construction of act of competition, which blurs the boundaries between the Tort Law and the anti-unfair competition law in practice. It casts a concern whether the logic of the Tort Law will still influence the Courts, which causes the Courts ignoring the element of the public interest of the anti-unfair competition law and regarding the anti-unfair competition law as a private law. This concern is obvious in internet competition. Because the essence of internet economy is the attention economy, consumers play more important roles comparing with the traditional competition. As a result, the privation of the anti-unfair competition law will cause lots of disadvantages in internet.

Key words: anti-unfair competition law, internet competition, privatization